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Think twice before you bite some cheap bait. You might end up paying much more in the end.

23 Feb

Locksmithing is a competitive industry.  But that does not mean all of the competition is worth your time, effort and hard earned money.  We often get phone calls asking for prices, and many times our quote is met with, “I found a locksmith online that advertises service for $15.00”.   We take this opportunity to try and educate our potential clients, sharing with them tips to choosing a quality, professional locksmith company.  The best way for you to filter the duds from the professionals is by asking a few questions:   Is the company  licensed?  Are they bonded and insured? Can they give you a written estimate before any work is done?  Where are they located?  Do they have a storefront**?  Who do you speak to if there are any issues after the service?  Is that $15.00 just to come out?

Most likely, when a company quotes $15-$20 to come to your home or office, they will make up the difference…… by a lot.  We found this article from the BBB in St. Louis  about a nationwide company based in Michigan,  who we often see pop up on local search engines advertising $15.oo service calls.   Click here to read how they are being accused of Bait and Switch tactics.

At the end of the article are some good tips for choosing a locksmith that I will repeat here:

  • Research locksmith companies before you need them. Keep that information in your purse or wallet in the event you need such services in the future.
  • Get an estimate from the locksmith for all work and replacement parts before work begins.  Do not trust estimates given over the phone.
  • Ask for identification. Make sure you have a locksmith’s full name, the company name and contact information before agreeing to work. Reputable locksmiths should ask for your identification before accessing a vehicle or building.
  • Make sure the locksmith has insurance coverage in case there is damage to your home or vehicle.
  • Pay by credit card in the event you want to challenge the charge.

The Better Business Bureau that Brucar Locksmith is proud to be a member of is the BBB of the Tri-Counties


**Some mobile locksmiths are legitimate, just do your research.


The Today Show airs investigation into “local” locksmiths

16 Nov

Brucar Locksmith is always trying to help people be smart when choosing a locksmith.  The key is to seek out a local licensed professional locksmith company before you need them.  Check out this investigative report on locksmiths,  from The Today Show.  Thanks to them for repeating what we tell all our customers and everyone we meet.  We would rather sound like a broken record, than have our neighbors, friends and family get ripped off.

After you watch, will you take their advice?

Brucar Locksmith's storefront is your Conejo Valley resource for locks, keys, safes and beyond

1. Brucar Locksmith is located at 355 B. East Avenida de los Arboles in Thousand Oaks, CA at the cross street of Moorpark Road.  We are in the Trader Joe’s shopping center near Rite Aid.

2. Come in today! We have business cards, magnets for the fridge, a large variety of keys that can be made on site, a showroom for safes and various locksets and padlocks, fun painted keys.

3. We accept all forms of payment, not just cash. Check, Visa, Mastercard, American Express, Discover, and we are always happy to set you or your business up with a billing account.

4. We have set prices that will not skyrocket once we get to your home or office.  We will be happy to provide you a written estimate before any work has been done.

5. Put our number in your phone, and in an emergency, you will not be alone! We offer 24/7 mobile emergency service.  805-241-0777 or toll free 866-7171-KEY (539).

6. We guarantee excellent, professional customer service in the field and in the shop.


Local lock and Safe shop



Locksmith Shop in Thousand Oaks

8 Jul

If you have been having trouble finding a lock, key, and safe shop in Thousand Oaks, Newbury Park, Westlake and the vicinity, look no further!  Brucar Locksmith is now conveniently located in the heart of Thousand Oaks at 355B East Ave. de los Arboles, Thousand Oaks, CA 91360.

Brucar Locksmith Showroom window

 We officially opened our doors on July 1, 2011 in the University Shopping Center and are happy to be neighbors with Trader Joe’s, Rite Aid, 3 Amigo’s Mexican and Prism Dental Group to name a few. 

On display, we have a variety of safes as well as door fixtures, locks and accessories, and many keys.  Most any key can be duplicated on the spot.

American Security Gun Safe 1200 degrees Fire Resistant

Thanks Angie! We are proud to be on the Honor Roll….

25 Jan


We are very proud to announce that we have been awarded the Super Service award for 2010 from Angie’s List under the Locksmith category!  Check out the official press release:

Brucar Locksmith Earns Coveted Angie’s List Super Service Award

Award reflects company’s consistently high level of customer service


Brucar Locksmith has been awarded the prestigious 2010 Angie’s List Super Service Award, an honor bestowed annually on approximately 5 percent of all the companies rated on the nation’s leading provider of consumer reviews on local service companies.

“Our Super Service Award winners are the cream of the crop when it comes to providing consistently high quality customer service, as judged by the customers who hired them,” said Angie Hicks, founder of Angie’s List.

Brucar Locksmith is a family owned business that operates out of the Conejo Valley and provides lock and safe service to : Thousand Oaks, Newbury Park, Simi Valley, Westlake Village, Moorpark, Camarillo, Oxnard, Fillmore, Santa Paula, Oak Park, Hidden Hills, Calabasas, Malibu and all the surrounding areas.  Their focus is on customer service and guaranteeing their clients the best service and the best prices.  The company is licensed (LCO4261), bonded, insured, and police permitted, offering 24 hour emergency service.

Experts in their field, Brucar Locksmith’s technicians can provide real solutions for any of your lock, door or safe issues;  whether it be for a residence, commercial office space, safe or auto.

Brucar Locksmith is a member of: Associated Locksmith’s of America Inc., Safe and Vault Technicians Association, Better Business Bureau, Greater Conejo Valley Chamber of Commerce.

Angie’s List Super Service Award winners have met strict eligibility requirements including earning a minimum number of reports, an exemplary rating from their customers and abiding by Angie’s List operational guidelines.

Service company ratings are updated daily on Angie’s List, but members can find the 2010 Super Service Award logo next to company names in search results on



Angie’s List collects consumer reviews on local contractors and doctors in more than 500 service categories. Currently, more than 1 million consumers across the U.S. rely on Angie’s List to help them make the best hiring decisions. Members get unlimited access to local ratings via Internet or phone, exclusive discounts, the Angie’s List magazine and help from the Angie’s List complaint resolution service. Take a quick tour of Angie’s List and view the latest Angie’s List news.

Federal Trade Commission: ways to avoid locksmith scammers

17 Dec

We don’t like locksmith scammers because they give us a bad name!  

But even worse, they can make a simple lockout or key change into a nightmare for you, the client.  As a guide for your safety and peace of mind, here is a link to the Federal Trade Commision Consumer alert on the “Keys to Choosing a Reputable locksmith“.

 Brucar Locksmith is licensed, bonded and insured and is proud to have a high rating with the Better Business Bureau.  We are local to the Conejo Valley and our mobile service area is Ventura County and parts of Los Angeles County. 

Local cities we service are listed but not limited to: Thousand Oaks, Newbury Park, Westlake Village, Camarillo, Simi Valley, Simi Valley, Moorpark, Oxnard, Ventura, Oak Park, Hidden Hills, Calabasas, North Ranch, Lake Sherwood, West Hills.

You from around here?

17 Dec

 One of the items that the  Federal Trade Commision recommends you do before hiring a locksmith is to do some research.  In your search for a locksmith online, be aware that not every locksmith company listed in your area is truly a local company as shown in this article we found.

 As a local business, we care about our clients because they are our neighbors.    To see some of our reviews by some of these local clients (your neighbors!) you can always look around this blog or click on the logos below to show you time and time again that Brucar Locksmith is the best choice for all of your lock and safe needs.

Brucar Locksmith is local to the Conejo Valley and the surrounding areas

Choosing a trustworthy locksmith

4 Dec

We came across this great article written by Angie Hicks, founder of Angie’s List, about choosing a reputable locksmith.  No matter who you choose it is imporant to find a locksmith you can trust.  Click here to read this article.

You will often see our well marked vans driving around Los Angeles and Ventura Counties.